Author/Copywriter J.L. Graham J.L. Graham is currently the author of two books currently available through all major book outlets (i.e. Barnes & Noble, Amazon, etc.), and a full-time copywriter. Graham has over twenty years of experience in the literary industry, having written for hundreds of publications, both online and off. On top of his literary skills, Mr. Graham is well-versed in the functions of Adobe Photoshop, Adobe Premier, PowerProducer, professional photography, journalism and in the skill of Internet Marketing. Below you will find a copy of samples of Mr. Graham's article works as well as a basic resume'. There are thousands of other references and samples at your disposal. ============================================== SAMPLE ARTICLE Customer Relationship Management Online or Offline By J.L. Graham There are a great many benefits resulting from the use of CRM programs, which stands for Customer Relationship Management. CRM is not just for the full-size companies that have an extensive staff to deal with their large customer databases. The young business just starting out will find that this innovative tool can be of great help to them as well. In fact, new enterprises can greatly expand if they take advantage of the many resources provided by a quality Customer Relationship Management program or provider. Customer Relationship Management (CRM) solutions, usually a combination of algorithms, software applications, and internet research tools, organize, manage, and create reports on all facets of the consumer correlation. By implementing reorganization processes and making current information available to every member of the organization that needs it; CRM programs increase sales and revenue, while diminishing workload and customer conflicts. Selecting the CRM solution that is right for you, can give your business advantages and resources to improve as well as administer all of the necessary tasks relating to finance, sales, service, and marketing. You will find that your time is better managed, that customer satisfaction has increased and that your business is making more money, spending less. There are quite a few options available to you, and there are positive and negative reviews of all of them. It will be up to you to decide what services you need, the price you can afford to pay, and whether you want to use a solution that you maintain on your computer, or a solution that you pay someone to control for you. Both online and desktop CRM tools have specific as well as shared benefits, and individual and comparative negative aspects. A fundamental approach to looking at the two is that, with a desktop CRM program, you maintain the database, input the information, maintain security and confidentiality, and resolve issues. With an online service provider, they do all of that, and you pay a fee. However, this choice takes a great deal of trust from both you and your patrons, as it is their information in the hands of strangers. Several of the better-known CRM product suppliers offer either alternative, with excellent features available for all of their products. Microsoft Dynamics received a nomination in the Small Business CRM category of this year’s Business Software Satisfaction Awards, together with Sage and Salesforce.com, the two traditional leaders of this category. Microsoft has created its various Dynamic products to integrate with other Microsoft tools and software that you already use, such as Outlook. The varieties of desktop utilities available in the Dynamic line are all user friendly and each offers features to meet your every need. With Sage Software, you will also have many options available, they offer an extensive selection of both desktop and online solutions, and they will help you to upgrade into new methods as your business grows. Salesforce.com offers affordable, innovative on-demand (online) service for all of your CRM solution requirements. Top-notch, supportive assistance, up-to-the-minute technology, and groundbreaking industry ideas, these are the benefits of using a provided service for your Customer Management tools. The examples listed above are the industry leaders in today’s market. There are numerous alternatives that might be less expensive, less involved, or just simple better suited to your needs. However, when researching for the CRM solution that will be of the best benefit for your business, be thorough, be careful and above all else, be clear about the services and tools that you want and need. It would be easy to become overwhelmed by the sheer variety of CRM products available. Any program that you choose, will definitely improve your productivity, and customer satisfaction, but choose wisely in any case as this is a tool that will greatly change the way you do business.
RESUME' J.L. Graham * Phone: 270-757-1330 PublishAmerica Publishing 2008 . Wheels of Mercy: Fiction novel available in all major book outlets.
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Wheels of Mercy by J.L. Graham
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